Support for Business Owners

The federal government, the State of New Jersey, and the City of East Orange offer programs to help you through the COVID-19 pandemic. Learn about these programs for business owners and workers here.


East Orange  COVID-19 Business Assistance Program

  • These federal funds are intended to benefit low/mod income individuals and can be used to provide operating assistance to business owners for the purpose of assisting small businesses to continue operations and keep residents employed.

  • Approximately $500,000 of funding will be allocated to this small business relief grant program.

  • Grant awards of up to $10,000 will be awarded per eligible business, with five (5) FTE employees or less (one of which can be the owner).

  • View WORKSHOP WEBINAR REGISTER for more information before submitting your application to The City of East Orange Planning Department!

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  • The Public Private Strategies Institute (PPSI) is an independent research and education organization.

  • PPSI engages in educational activities concerning the public and private sectors’ roles in advancing societal change.

  • PPSI explores best practices and trends through research, publications, and educational events.

  • Additionally, it produces educational and informational content that will educate public and private sector actors about their capacity to be agents of social change; and conduct research into the existing landscape of public and private social responsibility and the potential for the future.

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The $50 million Small Business Emergency Assistance Grant Program that will be formally approved by the New Jersey Economic Development Authority on Friday morning will set aside $15 million specifically for companies located in Opportunity Zones 


This week, SBA announced that the deadline to apply for a COVID-19 pandemic Economic Injury Disaster Loan has been extended to December 31, 2021.

To date, SBA has approved $197 billion in low-interest loans, which provide U.S. small businesses, non-profits, and agricultural businesses working capital funds. Economic Injury Disaster Loan applications will continue to be accepted through December 2021, pending the availability of funds.

Loans are offered at affordable terms, including a 3.75% interest rate for small businesses and 2.75% for non-profit organizations, a 30-year maturity, and an automatic deferment of one year before monthly payments begin. All eligible small businesses and nonprofits are encouraged to apply.

Learn More

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